SPORTCEL have worked closely with Beach Soccer Worldwide (BSWW) the FIFA accredited international governing body of the sport of Beach Soccer, to help develop the sport in the UK and specifically organize international fixtures as the UK promoter for the sport. 

Over the last 4 years we have staged competitions in a variety of locations around the UK including Brighton, London, Birmingham, Minehead, Southampton, Manchester and Sunderland with international teams from as far afield as Costa Rica, Uruguay and Ukraine. 

Events have been covered by ITV, SKY Sports and Eurosport and attracted a range of commercial partners including, Carlsberg, Butlins, Disney XD, Kronenbourg, Renault and Lucozade.